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Group 02 / Marketplace & Digital Growth
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User-Generated Content That Sells
A Brand Playbook for Sourcing, Briefing, Testing, and Scaling Authentic UGC Ads
A brand playbook for sourcing, briefing, testing, and scaling UGC ads that feel more authentic and useful to buyers.
Who this book is for
Brands that want to move from random creator content to a more deliberate UGC testing and scaling process.
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